SnapTrac Retail Intelligence is a new offering from the Beverage Information & Insights Group, offering a glimpse into what consumers see when they enter a beer, wine and spirit retail outlet. SnapTracRI includes the following key metrics for hundreds of brands:
- % of Stores Stocking
- Average # of Facings
- Base Line & Promoted Price
- Floor Display and Size (selected brands)
Over the summer, we visited over 1400 liquor retailers across 25 markets and key channels, including food, drug and large independent liquor outlets. The data we collect is typically only available as pre-purchase. For the first time, we’re offering these key merchandising metrics on an individual brand basis – in an affordable, informative, easily viewed format. Click here to download a sample report.
Once you’re ready to purchase, simply choose the brands and metrics you’d like to receive using this order form. Pricing begins at $1250 per brand, with quantity discounts available. Need to delve deeper to see what is being promoted on floor? We have this display incidence and size information a number of brands, as noted.
For more information about SnapTracRI, including ways to add brands to the list, please contact Marybeth Came at firstname.lastname@example.org or 203-855-8499 x216. We look forward to hearing from you!